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How do I add profit and markup to my estimate?

Apply line-item markup, understand profit and sell price, and distinguish markup from margin.

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Written by TakeCost

Profit is added through markup on individual line items in the Estimate tab.

Add or edit markup

  1. Open Estimate and find the line item.

  2. Enter or check the item’s cost.

  3. Enter your percentage in Markup. To change an existing value, click the Markup value and enter the new percentage.

  4. Review the calculated Profit, Sell Price, and estimate totals.

Overall job profit comes from the markup applied to each line item. There is no single job-level markup in this workflow.

Markup versus margin

Markup is a percentage of cost. Margin is a percentage of sell price.

Example: a cost of $100 with 20% markup adds $20 profit, giving a $120 sell price. The margin is $20 ÷ $120 = 16.67%.

Sell price = cost × (1 + markup percentage ÷ 100). Review all required material, labour, and subcontractor costs before treating the result as job profit.

Add labour or subcontractor costs

Use a line item beneath an existing quantity, or add a standalone general item. See the labour and subcontractor guide.

Once pricing is reviewed, use Bid to prepare your client proposal.

Watch: where Estimate and Bid fit in the workflow

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